Privacy Policy
Reverie Coffee
Last updated: January 08, 2026.
This Privacy Policy describes how Reverie Brasil Comércio Atacadista Ltda ME - Sitio Reverie, CNPJ: 37.996.806/0001-91, headquartered at Rua Átila Brandão, 49, Santa Maria, Carangola - MG, CEP: 36801-158, collects, uses, shares, and protects personal data in the context of the website https://www.reveriebrazil.com.br, including: blog, newsletter, online store, and auctions of pesticide-free, certified, and traceable green specialty coffees.
This Policy is aligned with Law No. 13.709/2018 (LGPD) and other applicable regulations.
1) Who is the controller and how can I contact us?
Controller: Reverie Brasil Comércio Atacadista Ltda ME - Sitio Reverie - CNPJ: 37.996.806/0001-91
Address: Rua Átila Brandão, 49. Santa Maria. Carangola - MG. CEP: 36801-158
Privacy Contact (Data Protection Officer/DPO): contact@reveriebrazil.com.br
2) What data do we collect?
2.1. Data provided by you (contact)
In the Site's contact form, we may collect:
- Name
- Surname
- Phone number
- Message
2.2. Newsletter (subscription and communications)
To subscribe to the newsletter and receive notifications, we may collect:
- Email and, optionally, technical information to verify subscription and manage preferences, such as:
- date/time of subscription, origin (page/campaign) and confirmation/cancellation logs, when applicable.
- Communications may include notifications about:
- new blog articles;
- new coffees in stock;
- auctions (opening, rules, rare coffees, results/news).
You can unsubscribe at any time (see section 10).
2.3. Online Store (Registration and Purchase)
To purchase pesticide-free green specialty coffees on the Site, we may collect:
Identification and contact information: name, surname, email, phone number.
Delivery information: address, postal code, city, state, and additional information.
Order information: products, quantities, values, coupons, history, and status.
Tax information (when applicable): information necessary for issuing tax documents.
Payment information: information necessary to process payment via the payment gateway integrated into the Site.
Important payment information: as a rule, complete card details (e.g., number and CVV) are handled by the gateway. Café Reverie tends to receive only return data, such as status, transaction identifier, and other information necessary for reconciliation and support (varying according to the gateway).
2.4. Auctions (Registration, Participation, and Auditing)
For registration and participation of clients in rare coffee auctions, we may collect:
- Identification and contact data: name, surname, email, telephone.
- Participation data: bid records (value, date/time), acceptance of rules/terms, logs for auditing and fraud prevention.
- Purchase/delivery data when there is a winning bid (items, values, delivery, and invoicing).
2.5. Automatically collected data (navigation)
When browsing the Site (blog, store, and auction pages), we may collect:
- IP address, date/time, pages accessed, clicks, and events;
- device and browser information;
- cookies/identifiers, as per section 6.
2.6. Certification and Traceability (Important)
The certification and traceability of coffees mainly refer to the products/batches and the chain of origin. Generally, this does not require the processing of the customer's personal data beyond what is necessary for:
- purchase/delivery/invoicing;
- support and customer service.
3) For what purposes do we use your data?
We use personal data to:
- Respond to requests submitted via the contact form.
- Operate the online store: register customers, process purchases, deliver orders, issue tax documents when applicable, and provide support.
- Operate auctions: enable registration and participation, record bids, conduct audits, prevent fraud, and execute auctions (payment/delivery).
Send newsletters and communications about:
- new blog articles;
- auctions;
- availability/new coffee products (e.g., new lots in stock).
- Measure and optimize marketing and site performance, including campaigns and conversions.
- Ensure the security and integrity of the site, the store, and the auction environment.
- Comply with legal and regulatory obligations (especially tax/accounting and consumer protection).
- Exercise rights in administrative/judicial proceedings, if necessary.
4) Legal basis (LGPD)
We process personal data in accordance with applicable legal bases, including:
- Contract execution and preliminary procedures (Article 7, V): purchases, deliveries, support; participation and bidding in auctions.
- Legitimate interest (Article 7, IX): security, fraud prevention, auction auditing, Site improvement and essential metrics, respecting your rights.
- Consent (Article 7, I): when necessary, such as for newsletters and non-essential cookies/trackers, as implemented on the Site.
- Compliance with legal/regulatory obligations (Article 7, II): tax/accounting and other obligations.
- Regular exercise of rights (Article 7, VI): defense and management of disputes/complaints.
5) Who we share your data with
We may share personal data, when necessary, with:
- Payment gateway (processing and anti-fraud).
- Website hosting and infrastructure services, database and emails.
Marketing and measurement tools:
- Meta Ads and Meta Pixel;
- Google Ads (tags);
- Google Analytics.
- Email delivery services (when used for newsletters/transactional emails).
- Shipping companies/deliveries (when applicable).
- Public authorities when there is a legal obligation or valid order.
We do not sell personal data.
6) Cookies, Pixel, Tags e Analytics
6.1. We may use cookies and similar technologies for:
- Functionality and security (e.g., session management, shopping cart, fraud prevention).
- Metrics and improvement (Google Analytics).
- Advertising and conversions (Meta Pixel, Google Ads Tags).
6.2. How to manage
You can:
- Adjust preferences in a cookie banner/center (if available); and/or
- Manage cookies in your browser.
Blocking cookies may affect the functionality of the online store and the auction.
7) International transfer
Tools like Meta and Google may involve international data transfers. In these cases, the processing will follow the applicable mechanisms and safeguards and the policies of the respective providers, seeking compliance with the LGPD (Brazilian General Data Protection Law).
8) How long do we keep the data (retention)?
We retain personal data for the time necessary for the purposes of this Policy, including legal obligations. In general:
- Contact: for the time necessary to process the request and maintain operational history.
- Newsletter: while you remain subscribed. After unsubscribing, we may keep a minimum opt-out record to prevent future unwanted mailings.
- Purchases: for the time necessary for delivery, support, and compliance with tax/accounting obligations.
- Auctions: for the period necessary for auditing, fraud prevention, dispute resolution, and related obligations.
- Logs and security: for the period technically necessary and/or required by law.
When possible, data will be deleted or anonymized at the end of the applicable period.
9) Information security
We have adopted reasonable technical and organizational measures to protect personal data (access controls, security best practices, monitoring and fraud prevention). Even so, no environment is entirely risk-free; in the event of a significant incident, we will take measures and make communications in accordance with the law.
10) Your rights (LGPD) and how to exercise them.
You can request:
- confirmation and access;
- correction;
- anonymization, blocking or deletion (when applicable);
- portability (when applicable);
- information about sharing;
- objection (when applicable);
- revocation of consent (when the basis is consent).
How to request: send an email to contact@reveriebrazil.com.
We may ask for identity verification for security reasons.
Newsletter Unsubscription
You can unsubscribe:
- via the unsubscribe link in the email (when available);
- by requesting via contact@reveriebrazil.com.br.
11) External links
The Site may contain links to third-party pages (e.g., social media). We do not control the practices of these third parties; we recommend reading their respective policies.
12) Children and teenagers
This Site is not directed at children. If you believe that a child's data has been submitted, please contact contact@reveriebrazil.com.br for evaluation and action.
13) Changes to this Policy
We may update this Policy periodically. The current version will be posted on this page, with the "Last updated" date.
14) Contact
Reverie Brasil Comércio Atacadista Ltda ME - Sitio Reverie, CNPJ: 37.996.806/0001-91
Address: Street Atila Brandão Nº 49, Santa Maria, Carangola - MG. CEP: 36801-158
Privacy email: contact@reveriebrazil.com.br